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Eastside News

Eastside news logoThe Eastside News (ESN) newspaper is published six times a year by the Goodman Community Center. We publish news and information about events, issues, resources and programs at the Center and in our community on the east side of Madison.

More than 17,000 copies of this 24-32 page paper are mailed directly to households in the Center's service area as well as to subscribers throughout the city. Copies are also available at several area businesses and at the Center. The newspaper is written and produced primarily by Center staff and volunteers. Our advertisers' support makes publishing this valued community resource possible.

Why advertise in the Eastside News?

Your customers receive — and read — the Eastside News 

With a circulation of 17,000, more than 8,000 households on the near east side of Madison receive the FREE paper, and it is mailed to an additional 8,500 homes and businesses throughout Madison. It is also distributed at local businesses, here at the Center and is now at Pinney and Hawthorne libraries, as well as the Willy Street Co-op.

Affordable ad rates. Base rate is $18 per column inch.
We offer a wide variety of sizes to meet your advertising budget.

People depend on the Eastside News for local information
People really read our little paper! Plus, households and businesses often keep each issue around until the next one arrives, so your ad has a long exposure time.

2017 Advertising Information:

To return forms by email, please send to This email address is being protected from spambots. You need JavaScript enabled to view it..
It is helpful if you can include your organization's name in the file name.

To return forms by mail, please print and return to:

Eastside News Advertising
Goodman Community Center
149 Waubesa Street
Madison, WI 53704

The Eastside News is a great way to promote events or spread the word about local news and ideas

The Eastside News newspaper is published six times a year by the Goodman Community Center. We publish news and information about events, issues, resources and programs at the Center — and throughout our community. People really read our little paper.

Invite 17,000 people to your event
More than 17,000 copies of this 24- to 32-page paper are mailed directly to households in the Center’s service area on the east side of Madison and to many subscribers throughout the greater Madison area. Copies are also available at several area businesses and at the Goodman Community Center. It is edited and produced by Center staff and volunteers.

To submit an article about your event or activity
We regularly have a page or more announcing upcoming activities at the Center and in the community. Send your article with all the pertinent details to This email address is being protected from spambots. You need JavaScript enabled to view it. by the deadline listed in the editorial calendar below. Activity and event promos are suggested to be 150 to 300 words. If you have a bigger story to tell, check in with Kathleen Ward to see if we are able to include a longer article.

To submit an article about a current topic or local story
Simply email Kathleen with the topic of the article you’d like to submit as soon as you can prior to the submission deadline and then email her the finished article by the deadline. Typical article length is 300 to 500 words. Download our 2016 Editorial Submission Guide, which includes deadlines.

We love photos

Email photos with clear captions to Kathleen, too. As a rough guideline, a 4 x 6 inch image should be at least 300k so it looks good in print. Higher resolution/larger is better. Preferred image types are .tif or .jpg.

How to submit an article

We accept news stories, features, profiles and press releases if they are relevant to our readers. Please download our complete Editorial Guide for information on how to write your articles. Send drafts to This email address is being protected from spambots. You need JavaScript enabled to view it..

IMPORTANT! All articles are edited for style consistency and writing clarity before publication, but we are not staffed to fact check every detail, so please ensure names are spelled correctly and facts are accurate in everything you submit. We will try to catch mistakes, but can’t guarantee it. Unsolicited articles are published based on space constraints and the appropriateness and timeliness of content.

Pitch ideas and write articles for our bimonthly newspaper, the Eastside News. Volunteers should have strong writing skills, solid grammar and familiarity with interviewing subjects for stories. See your name in print! We are almost always looking for people to report on neighborhood news and to proofread.

To volunteer, contact Kathleen Ward at This email address is being protected from spambots. You need JavaScript enabled to view it.. All of our volunteers are required to attend a volunteer orientation. To look at upcoming orientation dates, visit our volunteer page.

To receive the Eastside News by mail or to stop receiving it, email This email address is being protected from spambots. You need JavaScript enabled to view it..

Note: if your paper is addressed to "Resident" that means you're receiving it because you are in our service area's carrier route, and we are unable to stop those subscriptions. Please let us know the name and address where you'd like delivery stopped.

Managing Editor

Kathleen Ward, This email address is being protected from spambots. You need JavaScript enabled to view it. or 608-204-8023

Editorial Contact

Please email submissions to This email address is being protected from spambots. You need JavaScript enabled to view it.

Advertising Manager

Dave Link, This email address is being protected from spambots. You need JavaScript enabled to view it.

Executive Editor

Kristin Groth, This email address is being protected from spambots. You need JavaScript enabled to view it.



Not sure who to contact? Email This email address is being protected from spambots. You need JavaScript enabled to view it..